Test Director Rick & Randy the Assistant
Character Guidelines Deck
Meet “Test Director Rick”
Meet “Randy the Assistant”
After The Buntin Group launched one of SERVPRO Fire and Water Restoration’s most successful campaigns…I was tasked to create a digital character guide sheet for SERVPRO’s two newest mascots. We decided to treat the document like an interview of the two characters in order to further their tone, personalities, and necessary quirks for future projects.
Rick & randy Campaign video launch
Digital Character Guidelines & PERSONALITY Deck
Designed by: myself
Copy writer: Frank Bertino